YIYING LU

Creative Director, Designer, and Artist in San Francisco, California

YIYING LU

Creative Director, Designer, and Artist in San Francisco, California

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Yiying Lu award-winning artist and designer. Born in Shanghai China, Educated in Sydney Australia & London UK, now based in San Francisco, Silicon Valley, she currently is a Design Lecturer at the NYU Shanghai Program on Creativity & Innovation. Yiying was named a “Top 10 Emerging Leader in Innovation” in the Microsoft Next 100 series. Her projects have been featured in many publications, includingThe New York Times,Forbes,The Atlantic,NBC News,TIME,Wired Magazine, and so on. Yiying’s client list includes Disney, PepsiCo, Microsoft, Twitter, Sony, Expedia, and so on. Her notable projects includeDisney Shanghai Recruitment Campaign,the official Dumpling Emoji,the Twitter Fail Whale,Conan O’Brien’s Pale Whale, andthe SXSW Interactive Big Bag Art.

Yiying has taught typography and magazine design at the University of Technology Sydney, and also a guest lecturer at the Program of Creativity and Innovation at New York University, Shanghai. She currently works with startup companies and corporate organizations in Silic

  • Work
    • NYU Shanghai & Adobe
  • Education
    • Central Saint Martins College of Art and Design
    • University of Technology Sydney
    • University of New South Wales